A typical supermarket or a retailer needs to display a Paper based shelf tag on the shelf to display the price. This can be a time consuming and cause error in the price as well. ESL allows the retailer to replace the Paper based shelf tag, with a Electronic Shelf tag, which is wireless, giving super fast, and error free price and basic information display.

ESL (Electronic Shelf Label) is a price displaying system installed on shelves in stores. A communication network allows the price to be automatically updated and displayed when change is made.This distinctive and comprehensive solution is based on a combination of low-power wireless communication technology with e-paper display technology.ESL helps you to save time with automatic price updates. Its more cost-efficient than paper, and improves customer's experience with accurate, reliable pricing.ESL will enable retailers to reduce the cost of operating stores as they can spend less on paper labels and printing, with a significantly lessened burden of paying penalty for wrong pricing.